2008年10月17日 星期五

Google AdWords開放線上博弈廣告

Google AdWords廣告政策是不允許線上線上博弈廣告
如今開放線上廣告博弈
但是限定投放地區為英國(Great Britain :England, Scotland, or Wales)

原文如下:

Don't promote online gambling or related sites when targeting ads outside Great Britain.

Advertising for the promotion of online gambling websites is not permitted to target locations outside Great Britain (England, Scotland, and Wales). Ads for online gambling will not be displayed in other countries.

Online gambling includes, but is not limited to, the following:

  • sports books and sports betting
  • lotteries
  • bingo
  • poker
  • sites that provide tips, odds, and handicapping
  • software facilitating online casinos and gambling
  • gambling tutoring online
  • gambling-related eBooks
  • 'play for fun' gambling or casino games of skill including sites where the primary purpose is 'play for fun' gambling
  • affiliate sites with the primary purpose of driving traffic to online gambling sites

Advertising online gambling in Great Britain (England, Scotland, and Wales)

Google AdWords allows online gambling advertisements to target Great Britain (England, Scotland, or Wales) as long as the advertiser is registered with the Gambling Commission and provides a valid operating licence number. Advertisers based outside the UK and within the European Economic Area who wish to target online gambling ads to England, Scotland, or Wales must be licenced to advertise online gambling in their respective country.

If you meet the above requirements and want to get started, review our Great Britain gambling application process below.

Great Britain gambling application process

To apply to advertise online gambling with Google AdWords, you will need to:

- Create a new Google AdWords account solely for your gambling campaigns (this applies to both new and existing advertisers).
- Fill in the application form and legal declaration. Please be sure to submit your new AdWords Customer ID, located at the top of any of your account pages.

To ensure the quick progress of your application, fill in all of the requested information. We will review your request as quickly as possible and let you know whether we were able to approve your application or not.



2008年10月9日 星期四

Google提供遊戲插播廣告(Google In-Game Advertising)

從Google最新提供
兩個Google AdSense for Games的短片


1.Google AdSense for Games:
In-Game Advertising


2.AdSense for Games:
Example Ad Placement in Word Challenge by Playfish





可以知道
在AdWords中已經提供廣告主網路遊戲中插播廣告影片的功能
使用和Youtube廣告一樣的影片插播廣告(InVideo ads)



此外如果遊戲的公司想成為AdSense for Games的發佈商
需具備
  1. Game plays: Minimum 500,000 per day
  2. Game types: Web-based Flash only
  3. Integration: Must be technically capable of SDK integration
  4. Traffic source: Must be 80% US & UK Traffic
  5. Content: Family safe and targeted at users age 13 and up

相關文章

Related Posts with Thumbnails

頂好帖才是硬道理!